| HPL 60 |
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Selling and Influencing - A Leader's PerspectiveA two day EIIL Masterclass workshop designed to raise awareness of the key characteristics of an effective selling organisation. What would the newly appointed general manager need to know in order to understand whether his sales function was performing effectively? What behaviours would he expect to see, what measures would he expect to be in place ? What would indicate to him that this was an area in which to focus his attentions in order to improve his business's performance ? What support does the sales function need from
other parts of the business ? This workshop will also help Managers in other
business functions (R&D, Marketing, Design, Production and Logistics) to
better understand the requirements of an effective Sales function, and what
timely support they, and their departments, need to provide in order help in
winning the sales to drive business growth.
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